Affinity Partnerships

MLP have built a portfolio of over 5000 partners and affiliates.

Our long established relationships, combined with our constant exploration of new relationships along with the combined volume of business we generate for the partner brands means that we can normally negotiate the best deals and exclusive discounts for our client’s campaigns. We actively hunt out brands that fit with the objectives and brand values of our client.

Strong offers capture attention, increase engagement levels and produce high redemption levels, which in turn generate better and preferential deals from our partners. This is the virtuous circle upon which MLP has built its business.

In addition, MLP also brings together like minded companies for acquisition and brand partnership opportunities – We are a bit like a match maker for brands. We deliver campaigns that can generate direct short term and long term revenue by aligning brands and setting up mutually beneficial campaigns.